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The spa pool at Hotel de France, Jersey.

Case study · Jersey

Hotel de France

Working together since February 2025

+134%Website revenue

The challenge

  • Paid search
  • Paid social
  • SEO
  • Organic social
  • Email
  • Website

Hotel de France required a more cohesive and performance-driven digital strategy to increase demand and improve online visibility.

Activity across paid media, social, and search lacked alignment, limiting the ability to scale effectively. There was also a need to set up paid channels and ensure that increased visibility translated into measurable commercial results.

The results

  • Website

    +134%

    Revenue

  • Website

    +106%

    Traffic

  • Paid Search

    +909%

    Revenue

  • Instagram

    +3,400%

    Organic Reach

  • Meta

    £0.15

    Average CPC

Before vs after Huck

Guests dining at Hotel de France, Jersey.

How we did it

The engagement began with a full audit across paid media, social, SEO, and website performance. Initial work focused on building and optimising paid media campaigns, ensuring efficient use of budget and strong early performance.

At the same time, we introduced a structured organic social strategy. Through consistent content creation and optimisation, social media quickly became a growth channel, delivering significant increases in reach and audience interaction.

SEO improvements and website enhancements ensured that this increased demand translated into measurable traffic and bookings.

Services on this project

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